Photography Services: 4 Reasons You Should Leave it to the Pros
In the real estate world, it’s essential to follow trends, market yourself, and serve your clients to the best of your ability. Right now, professional photography services are a go-to for successful agents!
While you have a variety of talents as a real estate agent, there are just some tasks that are best left to the professionals. One of these tasks is real estate photography!
Not sure why you shouldn’t take your own photos? Keep reading to learn about the importance of investing in real estate photography services…
First Impressions Matter
Buyers want to know that their realtor is trustworthy and legitimate when browsing through listings.
Every photo you include in your listing should entice potential buyers to spend more time researching the property, not the other way around. It reflects how you manage your clients’ listings, which will determine the reviews and recommendations.
Taking your own photos could lead a client to believe that you aren’t fully committed to your job. A listing with three or four cell phone photos screams “lazy” as the home in question is an enormous investment. If an agent can’t take the time or funds to add sufficient real estate photography to a listing, the client may wonder why they should trust this agent with such a large investment.
Photo Quality Affects Sales
Did you know that listings with high-quality photography sell 32% faster than listings with poorly-shot images?
Also, listings with more photos keep potential buyers on the listing longer while decreasing the time spent on the market and increasing the return. Buyers want to find all the information they need about a house on a listing, so adding a gallery of photos is sure to impress!
A home can be exceptionally beautiful but capturing its key features with a cell phone camera won’t do it justice. In the end, spending the extra money on real estate photographers will more than makeup for this upfront cost, as you can sell the property for a few thousand dollars more!
It Will Cost You More Than You Think
As an agent, you probably already have too much on your plate. Between marketing, being a helping hand for clients, and taking care of all of the paperwork, you’re already stretched very thin.
Adding quality shoots to your to-do list will consume a significant amount of your time. On top of that, quality equipment is expensive and complex to learn how to use efficiently. Hiring a photographer will spare you not only the hassle of teaching yourself an entirely new skill but thousands of dollars worth of equipment as well.
They’re More Than Just Photos
Every photo tells a story. The living room with a fireplace and wall-to-wall windows is where a new family may picture themselves drinking cocoa and watching a holiday movie. Or, the spacious backyard may be where they play soccer or swim all summer!
A home is a huge part of who we are and how we connect with those we love. Use this as an opportunity to evoke emotion with the photos you add to your listings!
Real estate photographers know the angles and settings to maximize the look of the house. They understand what buyers are looking for and know how to depict a home in a way that tells a story. In addition to the photography, editors are able to enhance the house even further!
Investing in high-quality service adds a personal touch to the listing and tugs on the heartstrings of potential buyers!
Are You Ready To Try Professional Real Estate Photography Services?
To stay in competition with other agents, you can’t afford to add a few cell phone photos to a listing.
As an agent, your success is frequently determined by your efforts, strategies, and marketing. Work smart (like most successful agents do!) and leave real estate photography to the professionals!
Ready to sell your property? Reach out today to learn more about our real estate photography services!